Behind the magic
Trusting the process
One of the biggest challenges of this project was the timeline. We had only 2 weeks to produce the piece from storyboard to final animation. Once the storyboards we set, we rolled up our sleeves and blindly trusted our production process and team to execute. The result was a beautiful piece that speaks loudly of our creative process and the ability of our team to create something beautiful even with the shortest deadlines.
Mixed media working together
Despite the short timeline, we knew some elements would be best to create in 3D. Combining 2D and 3D was a risky move and a good challenge for our team, but the final result was a beautiful, unified style that elevated the piece and message.
It was a risk worth taking.
Adding character animation to a project always makes it more challenging and time-consuming. In this case, our animation approach had to be simple yet effective.
Using photoshop designs for all the environments and backgrounds and vector art for all characters gave us the flexibility to start character animation early in the process.
After the base character animation was done, our Comp team blended everything together to match the illustration style of the backgrounds and achieve a seamless final look.
Crafted by Animagic
Museum of the Future
Kingdom of Something
Illustration & Color
Flor Lopez, Fernanda Acosta
Jordi Ayguasenosa, Moncho Massé